Direction Marketing & Communications

Bournemouth
Borough Council

Promoting municipal activity is of major interest to Bournemouth Borough Council and they frequently turn to Direction for a different - outside the box - approach.

Whether its exhibition graphics to promote a new development, interactive CD-Roms to encourage people coming of age to vote, or a sticker for every wheelie bin in town, we consistently exceed their expectations - but not their budget!

Ensuring best value is key to Bournemouth Borough Council - perhaps that's why they turn to us for the annual report. And to ensure every visitor knows where they should be going, we have equipped several Council offices with internal and external signage - including Braille direction signs at the Town Hall.

"For our waste reduction campaign we turned to Direction for every aspect of this campaign,” says Georgia Smith, Public Relations & Communications Manager, Chief Executive's Office, Bournemouth Borough Council. "From the 'Ease the Squeeze' catchphrase to cartoon character bins and recycling bags, eye-catching wheelie bin stickers, publicity leaflets and adverts.”